The goal for this project was to create a digital magazine that captured our unique experience as study abroad students in London in a captivating and visually engaging way. For our Culture and Entertainment section, I decided to explore the melting pot of London's diverse food scene.
Visual Design, Photography, Branding
Creative Direction, Writer, Designer, Photographer, Editor
In order to meet the goals of this project, we collaborated as a group to decide how we can combine our most meaningful experiences in a way that would be engaging to an audience. For the title and cover we decided to draw upon the red line of the underground to represent its impact on us allowing us to explore London. We agreed to include segments on culture, entertainment and history for the content of the magazine to give the audience a broad overview of London. In addition to having descriptive paragraphs, we also chose to have a wide variety of engaging images to put the audience in the middle of our experiences and take them on a journey.
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